SYNERGIX EXPECTING INCREASED SALES ON THE BACK OF REDUCED WAISTLINES

Zebra ZXP3 from Synergix is the ideal ID card printer for fitness studios

January is traditionally the time of year when thousands of people flock to the local gym or health club to make amends for the excesses of the festive season and to make an effort towards leading a healthier lifestyle. Health clubs need to be prepared to meet the demands of the sudden influx, and resellers should be aware of the opportunity this represents to them.

While the public are concentrating on reducing their waistlines, resellers can focus on increasing their margins, and the Zebra ZXP3 can help them do just that. The ZXP3 is a fast and compact direct-to-card printer which is ideal for use as an ID card printer as it offers high-quality printing as well as encoding so that cards can be used for a variety of purposes including auto ID, entry, loyalty schemes, customer behaviour, and more. When teamed up with CardStudio, an easy-to-learn, easy-to-operate card design and issuance suite of software, the user can produce professional designs and seamlessly link to the customer database. It is available in Classic, Standard, and Professional editions and is the ideal partner for the ZXP3. Synergix is selling the printer and software bundled together with the necessary consumables and a webcam.

Paul Rochester, responsible for card printing sales, access, ID and loyalty at Synergix commented: “2012 will bring a raft of fresh opportunities for all of us involved in supplying Zebra card products. We expect a huge “bounce” effect from the Olympics too, with local sports clubs going through rapid expansion as many will get the sporting bug and join up. This will be a fertile ground for Zebra card products, with fast output and manageable and predictable running costs scoring well too, all of which should be on any prospective card customer’s wish list.”

Synergix is a 100 per cent trade only specialist distributor of auto ID and barcode solutions, stocking a huge range of products from Zebra, Honeywell, Nordic ID, Unitech and other vendors. Call Paul Rochester on 01379 647585 for further information, or view the website at www.synergix.co.uk.